Ethiopia’s Yirgacheffe is a textbook example of how coffee has transformed and uplifted communities from poverty. We spoke with cofounder Wells Trenfield about how Fairtrade partnerships have benefited Ethiopian producers, attracted global recognition, and even changed attitudes towards women within the community.
Niugini Okapa is one of the most popular coffees in our collection, and the oldest certified Fairtrade region in Papua New Guinea. Jasper Coffee has gone to great lengths just to savour the praline-like flavour of this single-origin, grown-organically by remote communities across the Eastern Highlands. We spoke with cofounder, Wells Trenfield, about how this Fairtrade partnership helped restore the relationship between remote tribes and their crops.
As you sip your earthy cup of Maubisse, you might wonder where this wondrous coffee comes from, and how a single cup could have any impact on the people that grow it. We sat with Jasper Coffee cofounder Wells Trenfield to discuss how Fairtrade partnerships have supported communities throughout East Timor in their post-conflict recovery; restoring livelihoods, access to basic healthcare and even building remote birthing clinics.
You may be familiar with the smooth, rich flavours of our specialty coffee, but how familiar are you with Jasper Coffee’s Fairtrade history? Besides being the first licensed roaster to sell certified Fairtrade coffee in Australia, Jasper Coffee helped lead the fairtrade movement down under, paving the way for businesses to come.
As Fairtrade gains momentum in our society, so too do the rumours around this scheme. As part of Fairtrade Fortnight, we’ll be debunking some of the common myths surrounding Fairtrade for good.
Fairtrade. This term is often bandied about when it comes to raw ingredients like cocoa, flour, sugar – and coffee. While we all know it’s a good thing, how many of us actually understand what Fairtrade means?